Published: June 27, 2025
Meta CEO Mark Zuckerberg is making bold moves in the artificial intelligence (AI) race. He wants his company to stay ahead in the fast-growing world of AI technology. To do that, he is planning to open a new research lab called ‘Super Intelligence’. This lab will focus on cutting-edge AI technology, future innovations, and advanced research.
Not only is Zuckerberg setting up this new lab, but he is also personally reaching out to top AI experts, researchers, and entrepreneurs from around the world. He is offering them huge salaries to join his new team. According to a report by The Wall Street Journal, some candidates have even been offered up to $100 million in salary packages.
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Meta’s Urgent Need for AI Growth
In recent years, AI has become one of the most competitive sectors in the tech world. Big companies like Google, OpenAI, Microsoft, and Amazon are investing billions of dollars into AI. Meta, the parent company of Facebook, Instagram, and WhatsApp, does not want to fall behind.
Mark Zuckerberg knows that to stay ahead in this competition, Meta needs to recruit the best AI minds available today. That’s why he has launched a new recruitment mission to find the brightest talent from around the globe.
Sources reveal that Zuckerberg has already contacted several famous AI researchers and top industry leaders. Many of these experts have worked on some of the biggest AI projects in recent years.
Direct Messages from the CEO Himself
One interesting part of this hiring mission is how personal it has become. Zuckerberg is not depending only on Meta’s HR team. He is contacting these top talents personally. Reports say he has been sending emails, WhatsApp messages, and personal invitations to AI professionals.
The Wall Street Journal mentioned that Meta has even created a special WhatsApp group called ‘Recruiting Party’. In this group, Zuckerberg and his senior HR executives discuss hiring plans every day.
Once they find a potential candidate, Zuckerberg himself sends them a personal message. If the candidate replies positively, he invites them either to Meta’s office or to his own home for a meeting.
Huge Salary Offers to Attract the Best
One of the most surprising things about this recruitment drive is the size of the salary offers. The Wall Street Journal reported that some AI experts have been offered up to $100 million in salary packages.
This is much higher than what other tech companies are currently offering. It shows how serious Zuckerberg is about building a world-class AI research lab.
These offers are not just for money. Meta is also offering these researchers creative freedom, advanced lab facilities, and a chance to work on projects that could shape the future of AI technology.
Not Everyone Is Interested
Even though these are huge offers, not every AI expert is accepting them. Some are thinking carefully before making a decision. One big reason for this hesitation is Meta’s recent internal problems.
In the past year, Meta has gone through several internal management changes. Many employees have been moved to different positions. Even Meta’s Chief AI Scientist, Yann LeCun, has had disagreements with the company’s new AI strategy.
Because of these management issues and strategic confusion, some AI experts are uncertain about joining Meta. They are unsure about the future of the company’s AI projects and whether it is the right place for their careers.
Recent Setbacks in Meta’s AI Journey
Meta has faced several challenges in its AI journey recently. At the beginning of this year, the company delayed the launch of its new AI model. Later, reports claimed that Meta had over-promoted this model’s abilities, making it sound more advanced than it really was.
This created a big problem for the company’s reputation. While Google, OpenAI, and other tech giants moved ahead with new and powerful AI tools, Meta was left behind.
This delay and the overstatement of the AI model’s abilities made people question Meta’s AI leadership. Some believed that the company was struggling to keep up with its competitors.
Super Intelligence Lab: Meta’s New Hope
After these setbacks, Zuckerberg decided to take personal control of the situation. The new Super Intelligence Lab is part of his plan to regain Meta’s place in the AI race.
This lab is expected to focus on advanced AI models, machine learning, and AI safety research. It will also work on creating AI systems that can be safely integrated into social media, messaging, and virtual reality platforms.
Meta’s Bigger AI Ambitions
Meta’s interest in AI is not new. Over the years, the company has worked on AI tools for content moderation, advertising, and virtual reality. The company has also developed AI models that suggest content, detect harmful posts, and improve user experience on its social media platforms.
However, with the recent growth of generative AI technologies like ChatGPT and Google Gemini, Zuckerberg realized that Meta needed to step up its AI research.
The Super Intelligence Lab is expected to work on similar generative AI projects, including advanced chatbots, virtual assistants, and content creation tools for Facebook, Instagram, and WhatsApp.
What This Means for the Future of AI
Zuckerberg’s recruitment mission could bring together some of the brightest minds in the AI world under one roof. If successful, this move might help Meta develop powerful AI systems that can compete with, or even surpass, the products from OpenAI, Google, and Microsoft.
However, this aggressive hiring strategy has also started a new trend in the tech world. Other companies may soon follow Zuckerberg’s strategy by offering higher salaries and personal incentives to secure the best AI talent.
This competition could make it harder for startups and smaller companies to keep their best employees, as they might be lured away by these big offers.
Final Thoughts
The AI industry is moving at a lightning-fast pace. Every major tech company wants to be the leader in this field. Meta’s recent setbacks have made it clear that falling behind is not an option.
Mark Zuckerberg’s decision to personally lead a global talent hunt and open a new Super Intelligence Lab is a bold move. Offering salaries of up to $100 million and personal invitations shows how high the stakes are.
While it remains to be seen if this plan will succeed, one thing is clear — the AI war is heating up, and Zuckerberg is determined to win.
